@abobla@lemm.ee to Technology@lemmy.worldEnglish • 16 days agoNetflix will show generative AI ads midway through streams in 2026arstechnica.comexternal-linkmessage-square371fedilinkarrow-up1992arrow-down124
arrow-up1968arrow-down1external-linkNetflix will show generative AI ads midway through streams in 2026arstechnica.com@abobla@lemm.ee to Technology@lemmy.worldEnglish • 16 days agomessage-square371fedilink
minus-square@MonkderVierte@lemmy.mllinkfedilinkEnglish30•edit-216 days agoSoo… the ad income is higher than the energy costs of gen. AI? They lied about the pennies per visit? 😢 Also, 🏴☠️
minus-square@Nalivai@lemmy.worldlinkfedilinkEnglish22•16 days agoNetflix showed time and time again that they are shit at counting money. I wouldn’t be surprised if it turns out they’re losing money on those ads but will do them anyway because managers eat the worst possible hype for breakfast.
minus-squareRedexlinkfedilinkEnglish11•15 days agoI higly doubt they generate a custom ad per viewer, it’s probably per show which can be re-used.
Soo… the ad income is higher than the energy costs of gen. AI? They lied about the pennies per visit? 😢
Also, 🏴☠️
Netflix showed time and time again that they are shit at counting money. I wouldn’t be surprised if it turns out they’re losing money on those ads but will do them anyway because managers eat the worst possible hype for breakfast.
I higly doubt they generate a custom ad per viewer, it’s probably per show which can be re-used.