Autistic people fall hand over foot for propaganda.

Here’s the link to the referenced article.

The short of it is that people on the spectrum focus on the details, and ignore ‘extraneous’ information. The typical emotional appeals–such as the choice of certain fonts, colors, graphics, emotional language, etc., is going to be largely ignored by people on the spectrum, while they focus on the details that are directly relevant to the use of the product.

I’ve noted this tendency in myself (and yes, I"m on the spectrum).

Obvs. that doesn’t mean that all advertising falls flat, just that the kinds of emotional appeals that are more typical in advertisement are going to be less effective.

Oh, and I do block ads across all platforms.

Advertisements work opposite for me. If I see an ad, I hate the company. I adamantly will only choose materials based on personal research and the suggestions of my peers. Any suggestion by a corporate entity or otherwise paid method will only serve to brew hate. Beyond that, I will go to just about any means to get rid of ads. I often refuse to deal with a company if their ads show up when I don’t want them to, or if their ad annoys me. There is no good ad.

It’s not that propaganda doesn’t work on them, I see those types falling for neo-nazi shit all the time because they know how to appeal to them. It’s just that they process the world in a fundamentally different way, so a lot of the psychological tricks that propaganda relies on simply doesn’t work on them. It’s kind of like how the early days of white supremacy had a hard time getting women because all their propaganda played to mysogyny. Once they figured out that they can rewire their hatred of women to be a good thing (the trad wife) that’s when they started jumping on board and really driving their influence into the american culture.